Explore complex scenarios and make well-informed decisions at each funding stage.
There are no do-overs in fundraising. Use Pulley’s powerful fundraising modeling software to explore the full spectrum of possible scenarios and understand the impact of your choices.
Get a pro-forma for your next priced round or SAFE.
Pulley’s pro-forma tool helps you put together a comprehensive view of your ownership, so you can see exactly how dilution will affect stakeholders. Export your pro-forma to Excel and share it with investors, lawyers, or internally.
Run models for complex pre-financing, post-financing, or exit scenarios.
For each scenario, you can adjust variables individually and run multiple iterations to accurately assess dilution. Save your models and return to them at any time, or share them with investors and lawyers so everyone is on the same page.
Upload a term sheet and get a summary of potential problems in seconds.
Pulley uses AI to give you a breakdown of each term in your term sheet. The AI scanner helps ensure your interests are protected by comparing terms with industry standards and flagging terms that seem atypical for the agreement.
Populate your fundraising models with real-time data from your cap table.
Model realistic funding scenarios to set targets before meeting with VCs.
Walk into fundraising meetings armed with accurate benchmarks.
Equity management becomes exponentially complex as you scale. We chose Pulley because they turned that complexity into simplicity – letting us focus on building our product, not managing our cap table.
Karri Saarinen
CEO at Linear
Having a source of truth for token distribution is by far the most beneficial part of using Pulley. It's easy to understand when tokens are vesting when they are being distributed, who has received or exercised options, and who hasn’t. Highly recommended for anyone in the crypto space.
Ari Litan
Advisor and Former COO at LayerZero
I absolutely love Pulley and recommend it to every client! The pro forma modeling tool can save a startup thousands by making it easy to quickly and effectively model how each SAFE or convertible note impacts the cap table. Pulley has become an essential part of any pre-Series A financing.
Kelly Boyd
Attorney at Montgomery Pacific
Pulley has proven to be a valuable partner in streamlining and managing our token operations on a single platform. Their outstanding customer support also made the transition extremely easy for our team.
Sr. Corporate Paralegal & Equity
Token Administrator at Mysten Labs
We are wrapping up our financial audit. The stock based comp reporting was a snap with Pulley!
Kent Toy
VP of Finance
Pulley was promoting their service with a simpler/faster onboarding process and I can confirm that it was really smooth. The rep was friendly and walked me through the process. We had every feature in Pulley we needed thus far (at seed stage, with a sizable team). The interface is simple, good UX, etc.
Balázs Scheidler
CEO at Axoflow
“I like the fact that we can use our own documents, especially for options. Combine that and other features with the competitive pricing and you have a win.”
Tim Gutwald
General Counsel and Chief Compliance Officer
What scenarios can I model with Pulley's fundraising software?
Pulley's fundraising modeler lets you explore various scenarios including pre and post-financing, different valuation caps, discounts, pro-ratas, option pool refreshers, and SAFE and convertible note modeling. You can run multiple iterations to accurately assess dilution.
Can I save and share my fundraising models?
Yes, you can save your models and return to them later, or share them with investors and lawyers so everyone is aligned. You can also export your pro-forma to Excel with formulas intact.
What is the Term Sheet Scanner?
The Term Sheet Scanner uses AI to analyze your term sheets and give you a breakdown of each term, comparing them with industry standards and flagging any atypical terms. This helps ensure your interests are protected during negotiations.
Can I model exit scenarios?
Yes, Pulley allows you to create waterfall reports for different exit scenarios to understand what various payout structures would look like for all stakeholders.
How accurate are the fundraising models?
Pulley's models use real-time data from your cap table to ensure accuracy. The platform supports complex scenarios including convertible notes, anti-dilution provisions, and specific investor groupings to give you the most realistic view of potential outcomes.
Does Pulley help with pro-rata calculations?
Yes, Pulley's fundraising modeling software includes support for pro-rata rights and YC's participation rights, allowing for precise calculations of how much investors can contribute in new rounds based on their ownership stakes.
