Cap table management for every stage of growth

Get an equity cap table built to grow along with you. Founder-friendly, finance-ready.

Equity cap tables dashboardEquity cap tables dashboard

Trusted by founders and finance leaders from day one to IPO

Issue, track, and manage your equity with confidence

Cap table management grows increasingly complex as you scale, making it difficult to get a clear picture of your ownership. Pulley keeps your cap table clear and up-to-date so you always understand your equity distribution.

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Dealing with tokens and equity? We’ve got you covered.

Pulley offers a full-stack platform for digital ownership. Connect to third-party token custodians and even get market valuations directly from Pulley’s in-house valuation team.

Explore token cap table software

Equity simplified from seed to exit.

Pulley provides a full suite of cap table tools to help you keep track of your ownership as you scale.

1

Launch

Build an accurate, flexible cap table.

2

Operate

Run your company and manage equity.

3

Expand 

Raise money and grow globally.

4

Exit

Manage liquidity and M&A.

Launch

Get a powerful, accurate cap table in days

Done-for-you onboarding

Approve and launch your cap table within 10 days.

Grant Pulley access to your spreadsheets or current provider, and get your cap table built for you. The concierge team will help you transition from spreadsheets, Carta, or a different provider at no extra cost.

Investor and employee portals

Pulley makes it easy to keep every stakeholder informed and engaged. 

You can set up separate investor and employee portals, allowing employees to see their equity grants and exercise options. Maintain transparency and give everyone a view into their ownership.

OPERATE

Run your company with a clean cap table

Equity management

Get everything you need to track and issue equity—always protected and up-to-date.

Pulley’s equity management platform provides you with all of the tools you need to create and execute equity plans, including an equity calculator and offer letter generator. You can also share documents through data rooms and sign agreements in-platform.

Admin controls

Stay in control of your ownership through extensive admin settings and integration options.

Grant read-only, read-write, or admin access to your lawyers or accountants. You have full control over which data stakeholders can view in their portal and can change stakeholder access at any time.

Integrations

Pulley works seamlessly with the systems and tools you use to run your business.

Integrate your cap table with Gusto, Bamboo, Workday, Rippling, or other top HRIS software. Pulley also supports integrations with Slack, Front, Salesforce, GitHub, and other tools in your tech stack.

Dedicated support team

Support will always be available to help you maintain a clean cap table and prepare for audits or fundraisers.

Access a team of cap table experts, as well as our in-house valuation team for 409As, seven days a week. Get fast, helpful support, available by phone, chat, or email.

EXPAND

Expand your company

Tax filing and compliance

Stay legally compliant as you scale and avoid tax filing errors.

Pulley constantly monitors your options for Rule 701 compliance and tracks 83(b)s to prevent tax liabilities. You can also automate Form 3921 filing through Pulley instead of paying costly accounting and legal fees.

Audit preparation

Be audit-ready and comply with both GAAP and IFRS reporting standards.

Get your 409A valuations done within a week through Pulley’s in-house valuation team. Pulley offers built-in ASC 718 reporting in preparation for an audit, and integrates with most major accounting systems for easier data transfer.

Fundraising modeling

Minimize dilution and be fully prepared for your next round with Pulley’s fundraising modeling tool.

Create a complete pro forma for your next round and model complex fundraising scenarios to prevent unnecessary dilution. Issue both pre-money and post-money SAFEs, collect signatures and automatically add them to your cap table.

EXIT

Exit or grow through M&A

Liquidity programs

Pulley is partnered with Nasdaq Private Market to help you design and launch a company-controlled secondary liquidity program.

Build a custom liquidity program on NPM and connect it to your cap table to automate the data transfer from your cap table to NPM. Initiate liquidity events and manage data sharing controls directly from Pulley’s equity management platform.

1

Launch

Build an accurate, flexible cap table.

Done-for-you onboarding

Approve and launch your cap table within 10 days.

Grant Pulley access to your spreadsheets or current provider, and get your cap table built for you. The concierge team will help you transition from spreadsheets, Carta, or a different provider at no extra cost.

Investor and employee portals

Pulley makes it easy to keep every stakeholder informed and engaged.

You can set up separate investor and employee portals, allowing employees to see their equity grants and exercise options. Maintain transparency and give everyone a view into their ownership.

2

Operate

Run your company and manage equity.

Equity management

Get everything you need to track and issue equity—always protected and up-to-date.

Pulley's equity management platform provides you with all of the tools you need to create and execute equity plans, including an equity calculator and offer letter generator. You can also share documents through data rooms and sign agreements in-platform.

Admin controls

Stay in control of your ownership through extensive admin settings and integration options.

Grant read-only, read-write, or admin access to your lawyers or accountants. You have full control over which data stakeholders can view in their portal and can change stakeholder access at any time.

Integrations

Pulley works seamlessly with the systems and tools you use to run your business.

Integrate your cap table with Gusto, Bamboo, Workday, Rippling, or other top HRIS software. Pulley also supports integrations with Slack, Front, Salesforce, GitHub, and other tools in your tech stack.

Dedicated support team

Support will always be available to help you maintain a clean cap table and prepare for audits or fundraisers.

You have 24/7 access to a team of cap table experts as well as an in-house valuation team for 409As. Our average support response time is less than 5 minutes.

3

Expand

Raise money and grow globally.

Tax filing and compliance

Stay legally compliant as you scale and avoid tax filing errors.

Pulley constantly monitors your options for Rule 701 compliance and tracks 83(b)s to prevent tax liabilities. You can also automate Form 3921 filing through Pulley instead of paying costly accounting and legal fees.

Audit preparation

Be audit-ready and comply with both GAAP and IFRS reporting standards.

Get your 409A valuations done within a week through Pulley’s in-house valuation team. Pulley offers built-in ASC 718 reporting in preparation for an audit, and integrates with most major accounting systems for easier data transfer.

Fundraising modeling

Minimize dilution and be fully prepared for your next round with Pulley’s fundraising modeling tool.

Create a complete pro forma for your next round and model complex fundraising scenarios to prevent unnecessary dilution. Issue both pre-money and post-money SAFEs, collect signatures and automatically add them to your cap table.

4

Exit

Manage liquidity and M&A.

Liquidity programs

Pulley is partnered with Nasdaq Private Market to help you design and launch a company-controlled secondary liquidity program.

Build a custom liquidity program on NPM and connect it to your cap table to automate the data transfer from your cap table to NPM. Initiate liquidity events and manage data sharing controls directly from Pulley's equity management platform.

Frequently Asked Questions

What makes Pulley different from other cap table software?

Pulley is designed specifically for founders and finance teams, offering an intuitive interface, transparent pricing, and expert support. Unlike equity management platforms that serve multiple stakeholders with conflicting interests, Pulley focuses solely on making cap table management simpler for company leaders.

How long does it take to transition to Pulley?

Most companies can transition to Pulley within 10 days. Our concierge team handles the entire process, whether you're moving from spreadsheets, Carta, or another provider. We review all your documents and build an accurate cap table for you to approve.

Can I trial Pulley before use?

Yes! If you are migrating from Carta, you can experience Pulley risk-free in three simple steps:

  1. Export your cap table data from Carta
  2. Share it with us, and we'll set up your Pulley workspace
  3. Explore Pulley's full feature set for [two weeks], no commitment required

Your cap table data will be ready to use within 1 business day, allowing you to evaluate Pulley's capabilities with your actual cap table information. If you decide to move forward after the trial, simply select a plan and sign the agreement - your account will be ready to go with your data in place.

Can Pulley handle complex equity structures?

Yes, Pulley is built to handle increasingly complex equity structures as you scale. The platform supports multiple share classes, performance-based vesting, RSUs, international structures, and more advanced equity challenges that emerge as your company grows.

Does Pulley integrate with other business systems?

Absolutely. Pulley integrates with leading HRIS platforms like Gusto, Bamboo, Workday, and Rippling, as well as other business tools including Slack, Front, Salesforce, and GitHub to streamline equity management.

What kind of support does Pulley offer?

Pulley provides 24/7 access to cap table experts with an average response time of less than 5 minutes. Our in-house valuation team handles 409A valuations, and we offer managed services if you'd prefer to delegate equity management tasks entirely.

Is Pulley suitable for late-stage companies?

A: Yes, Pulley scales with your company from seed to exit. As you grow, Pulley extends to handle advanced equity challenges like multi-jurisdiction compliance, ASC 718 reporting, GAAP/IFRS standards, accounting system integrations, scenario modeling, and liquidity events.

Can Pulley track different types of equity, including warrants and RSUs, manage custom vesting schedules, and support equity classes with unique terms?

Pulley is built to seamlessly navigate the cap table complexity that arises as organizations grow. We support tracking for all equity types, including RSUs, ISOs, NSOs, and warrants, and support custom vesting schedules, including quarterly, annual, and performance-based vesting. Our equity management platform can handle multiple equity classes, and can track complex vesting conditions, performance triggers, and liquidity preferences.

NEVER UPDATE
A SPREADSHEET
AGAIN

Switch to Pulley and launch your cap table within 10 days.